Game Plan Local

Russ, Trish and Laura

The Game Plan Local team, A team with a wealth of marketing, advertising, technology and media experience.

Russ Wasendorf Jr.

President and founder

Game Plan Local & Game Plan Media Events dba of Complete Developer

Russ spent 29 years building technology, media and sales support structures that supported as much as 800 distribution locations in 35 countries.


Russ has a diverse and vast array of business experience managing businesses. A business person with over 29 years of experience as leading, managing and owning businesses who is able to solve complex business solutions in a fast paced competitive environment. Russ has direct experience and is an expert in Management, Business/Division/Project Management, Board of Directors & Executive Management, Operations, Branding, Social Media, Publishing, CRM, Sales, Sales Process & Sales Management, Marketing, Videography, Photography, Internet Technology, Website Design, Networking & Servers, Brokerage, Trading, Financials, Foreign Currency, Options, Derivatives, Stocks, Bond valuation, Trade Credit, Risk Management and Analysis, Banking, eCommerce, Trade Processing, Budgeting, Income Statement & Balance Sheet Analysis, Accounting, Earnings analysis, Price based on EBITA calculations, Customer service, HR, legal contracts, negotiations, operations and mergers & acquisition.


Russ’ educational background is in International business, Finance and Spanish and has done business in 35 countries and has traveled extensively in North America, Europe, Caribbean, Latin America, Australia and South Asia.


Russ is also the President and owner of Complete Developer. Complete Developer is a successful website design and development firm that also provides social media marketing, graphic design, video production and content creation.


Prior to Complete Developer, Russ was President & COO of a top 50 US financial derivatives firm which was among the very first to deliver futures customer orders directly to CME Globex in 1998 that innovated and developed online trading technology in the futures and options on commodities, stock indexes, currencies, fixed income and precious metals sectors.


Russ founded in 1995 and was President of a successful FX currency arbitrage and online trading firm called PFX that traded FX 24 hours a day. This firm was sold and continued to run as one of the most successful business units of a top 50 US derivatives brokerage.


He utilized his FX expertise and relationships from the study of Spanish language & culture to serve as a liaison between the Chicago Mercantile Exchange and the largest banks and financial regulators in Mexico as the Mexican peso futures contract was being developed. Russ wrote the book Foreign Currency Trading, published by McGraw Hill, in 1997.


Russ also helped create and provide content for SFO (Stocks, Futures and Options Magazine) which started in 2001. SFO was one of the most widely-distributed monthly industry publications. SFO had interviewed many world leaders including Barbara Bush, Ted Koppel, Jackie Chan, General Tommy Franks and Federal Reserve Chairman Dr. Alan Greenspan. His involvement included an interview with Nobel Prize winner Harry Markowitz, “the father of modern portfolio theory,”


Russ has lectured and taught on many subjects including Derivatives, Trading, Brokerage and the Sales process, Regulations, Forex, Single Stock Futures, Trading Emini S&Ps, Managed Futures, sustainable investing using managed futures and authored The Secret Keys to Smart Investing with Dan McMullin, in 2009.



Leave a comment

Leave a Comment

Your email address will not be published. Required fields are marked *